| Original language | Dutch |
|---|---|
| Pages (from-to) | 38 - 55 |
| Number of pages | 18 |
| Journal | Management Decision |
| Volume | 1 |
| Publication status | Published - 2005 |
Strategy dynamics in industrial marketing: a business types perspective
K. Backhaus, K. Muehlfeld
Research output: Contribution to journal › Article › Academic › peer-review
15
Citations
(Scopus)