Forecasting the market potential of new products

David Langley, Nico Pals, J.R. Ortt

    Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

    Original languageEnglish
    Title of host publicationManaging technology and innovation
    Subtitle of host publicationan introduction
    EditorsR.M. Verburg, J.R. Ortt, W.M. Dicke
    PublisherRoutledge
    Pages149-169
    Number of pages21
    ISBN (Print)Managing technology and innovation
    Publication statusPublished - 2006

    Cite this